Tag Archives: Rancho Cordova Realtor

The Power of an Open House

The Power of an Open House

There is no doubt that selling a Folsom home can be a challenging and time-consuming task, but luckily we have lots of tools to make the process easier and more effective. Although some people doubt the effectiveness of holding an open house, I can assure you that it can be a powerful tool to attract potential buyers and close the deal quickly.

An open house is an event that allows interested buyers to tour a property that is up for sale without the pressure of scheduling an appointment with a real estate agent. The more relaxed atmosphere allows an opportunity for sellers to showcase their homes and for buyers to get a feel for the property’s layout, features, and neighborhood.

Here are some of the reasons why an open house is important when selling a home:

An Open House attracts more buyers

An open house is an excellent way to attract more buyers to your property. By scheduling a specific day and time, you can create a sense of urgency and exclusivity that encourages people to attend. We also promote the event through various channels, such as social media, online listing services, and neighborhood flyers to reach a wider audience and assure maximum visibility.

An Open House allows buyers to visualize the property

Seeing a property in person can make a huge difference versus viewing it online. An open house allows buyers to leisurely walk through the property, explore each room, and get a sense of how the home flows and how it might work for them. This tactile experience can help buyers visualize themselves living in the home and can make them more emotionally invested in the property. I regularly see buyers “fall in love” when they experience sitting on the patio overlooking the view of distant hills!

An Open House provides immediate feedback

An open house is an excellent way to get immediate feedback from potential buyers. During the event, buyers may ask questions, express their opinions, and provide valuable insights that can help you understand what people are looking for in a home. This feedback can help you make necessary changes or improvements to the property to make it more appealing to buyers which can expedite a sale.

An Open House saves time and effort

Hosting an open house can save you time and effort in the long run. Instead of scheduling multiple individual showings, you can showcase your home to many potential buyers at once. This approach can help you streamline the sales process and potentially close the deal more quickly.

I thoroughly enjoy meeting potential buyers at an open house. If you’re considering selling your Folsom home, be sure to work with a professional real estate agent who can help you plan and execute a successful open house. Call me today to learn more!

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Seven Swaps that Buyers Will Love!

Selling a home can be a stressful and daunting process, especially if you want to sell it quickly and at a good price. Fortunately, there are several affordable updates that you can make to your Folsom home that can significantly increase its appeal to potential buyers. In this blog, we’ll explore some of the best affordable updates to make when you are selling a home.

Paint

One of the most affordable and effective updates you can make to your home is to give it a fresh coat of paint. A new coat of paint can make your home look cleaner, brighter, and more modern. Stick to neutral colors, such as beige or gray, which will appeal to a wide range of potential buyers.

Lighting

Good lighting can make your home look larger and more welcoming. Consider updating your light fixtures to more modern, energy-efficient options. You can also add lamps or additional light fixtures to rooms that may be dimly lit.

Curb Appeal

The exterior of your home is the first thing potential buyers will see, so it’s important to make a good first impression. Simple updates such as adding some plants or flowers to your yard, power washing your home’s exterior, and painting your front door can make a big impact.

Kitchen

The kitchen is the heart of the home and can be a major selling point. However, you don’t need to completely remodel your kitchen to make it more appealing. Instead, focus on smaller updates such as painting or replacing cabinet doors, updating hardware, and replacing outdated appliances.

Bathroom

Bathrooms are another area that buyers pay close attention to, but updating your bathroom doesn’t have to be expensive. Try a few simple things such as painting the vanity, updating the faucet, and adding new towels and bathmats can make a big difference in the visual appeal of the room.

Flooring

Updating your flooring can be a more expensive update, but it can also significantly increase the value of your home. If you can’t afford to replace your flooring, consider having it professionally cleaned or adding an area rug to cover any worn areas.

Declutter

Finally, one of the most affordable updates you can make is to declutter your home. Remove any personal items, excess furniture, and clutter from your home. This will make your home look more spacious and allow potential buyers to envision themselves living in the space.

Making affordable updates to your Folsom home can significantly increase its appeal to potential buyers. Updates such as painting, improving lighting, updating the kitchen and bathroom, and decluttering can make a big difference. With a little effort and some smart updates, you can help your home sell quickly and at a good price.

And don’t forget the importance of an experienced realtor with neighborhood expertise. Call Margaret, your Folsom Realtor, today!  (916) 203-3765

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What Your Realtor is Doing “When You’re Not Looking!”

Relax. I’m not suggesting anything covert or shady. I’d like to share a few of the things that you should expect from a great realtor. Because what she is doing when “you’re not looking” makes all the difference in a successful real estate transaction.

Let’s check out a few examples

PREPARATION IS THE KEY

A great realtor doesn’t just “happen.” A great realtor masters her craft by analyzing market trends and enrolling in continuing education classes for additional certifications. While you’re not looking, she is touring properties and visiting homes that might be suitable for her client. She busily cultivates relationships with tradespeople including stagers, contractors, and landscapers to create a little black book of trusted professionals.

That’s what it takes for a realtor to be prepared for your phone call!

AND THEN THE PLANNING BEGINS!

When you aren’t looking, your realtor is creating lists, checking them twice, and potentially creating more lists! If you are listing a property, planning begins before the listing appointment. She will have done her homework by preparing a Comparative Market Analysis (CMA) for your home, and will be armed with a personal knowledge of real estate activity in your neighborhood, and will have a targeted marketing plan for your property.

And then, when your back is turned, a great realtor executes the plan!

NOW FOR THE FOLLOW-UP

A great realtor loves phone calls, texts, and email because follow-up is critical in both the buying and selling process. Feedback from agents who have visited a listing is critical for helping Sellers make decisions regarding sales price, changes in staging details or to have the knowledge needed to pivot in the changing needs of the Folsom real estate market.

Experience matters.

LET’S NEGOTIATE

When you’re not looking, your realtor contacts other agents regarding potential offers, then analyzes terms and contingencies to guide you through the negotiation process. She will negotiate the best deal for YOU, not the loan officers, not the buyers, and certainly not for herself. Integrity matters.

AND FINALLY, SHE NEVER SLEEPS ON A TRANSACTION

Transactions don’t close themselves! While you’re back is turned, your realtor works tirelessly with the other agent, lenders, inspectors, appraisers, transaction coordinators, contractors, and more to ensure a smooth close.

Of course, issues can come up during escrow. A great realtor can often foresee the issues and in many cases, the client doesn’t even know that there was a glitch in the transaction. And if the deal does get a little dicey, she is there to counsel you all the way.

FINALLY

The Melville Group would be proud to work behind your back and assist you while you’re not looking. We are excited to roll up our sleeves and put our experience to work for YOU. Call now to learn more about the current market and to determine if it’s a good time for you to make a move.

We want to be your Folsom Realtors! Call Margaret today. (916) 203-3765

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